How Apple’s Growing Payments App Can Help Your Business Today
We live in a world where convenience is king, and consumers expect as many payment options as possible. It’s also a world quickly trending towards a cashless economy in the wake of a global pandemic that has made contactless card payments the norm. Today, failing to offer customers contactless payment options in-store could be the difference between making a sale or not, and accepting consumers’ preferred payment options is even more important online where cart abandonment runs rampant and consumer loyalty is essentially nonexistent.