Tag: american express optblue

What is a Payment Gateway?
Featured Article What is a Payment Gateway?

Payment gateways are a crucial tool in both ecommerce and brick-and-mortar sales, but many merchants don’t necessarily understand what their gateways do or why they really need to have one at all. With that in mind, the following is a quick refresher on what gateways are, how they work, and why they’re so important.    […]

American Express OptBlue Program Tips American Express OptBlue Program Tips
Read MoreAmerican Express OptBlue Program Tips

Amex OptBlue is a program designed to make American Express payments more accessible to small businesses. Traditionally, the high barriers to entry on the network and the extremely high transaction fees made American Express more trouble than it was worth for smaller merchants. To remedy that problem, the company created the Amex OptBlue program, which […]

What is OptBlue by American Express® What is OptBlue by American Express?
Read MoreWhat is OptBlue by American Express?

“Don’t do business without it” is the merchant-side slogan of American Express. Yet, for decades, countless merchants have done exactly that. American Express processing was expensive and couldn’t be mixed with payment processing for any other card company, making it more problematic than it was worth for most small merchants. As a result, many stores […]