Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: Ecommerce
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The 5 BigCommerce Apps Your Store Needs Today
Web Traffic is like the fuel that keeps the engine of eCommerce running. Keep the tank topped up, and your store will roar along happily – let things get dry, and you might find yourself coasting to a stop. But unlike gasoline, it’s entirely possible to obtain web traffic completely free – and with a […]
On June 30th, 2020, Magento 1 – one of the web’s oldest and most successful eCommerce platforms – will reach its end of life (EOL). The company’s new platform, Magento 2, offers improved architecture, faster loading times, better interfaces, and much more. As a result, many Magento merchants have already switched off of the old […]
WordPress continues to dominate web publishing, and, as a result, WooCommerce now owns well over a quarter of the eCommerce space. With so many web stores running on WooCommerce, a sea of third-party applications have been developed to help those merchants get the most out of their online efforts. The following are four of the […]
Online cart abandonment is one of the biggest problems plaguing eCommerce merchants, with up to 80% of all carts ditched by users before payment can be processed. The amount of money lost to cart abandonment each year is staggering, so it isn’t surprising that most merchants are constantly looking for ways to see their customers […]
With each passing year, bad actors find newer and more creative ways to scam eCommerce stores, costing merchants and payment processors billions of dollars annually. With that in mind, it’s extremely important that online businesses take the necessary steps to minimize the chances of falling victim to online fraud, including all-too-common chargeback fraud. The following […]
BigCommerce is one of the most popular and most functional eCommerce platforms currently available, and one of the reasons the company enjoys the success it does is their commitment to working with 3rd party app developers. Those developers bring a constant stream of new applications and functionality to the core BigCommerce platform, ensuring store owners […]
Refund fees are a reality of doing business. No matter how perfectly you hold up your end of a transaction, there will always be cases in which your buyers change their minds. As a merchant, it’s in your best interest to make that process as transparent and as straightforward for your buyers as possible, as […]
