Tag: online shopping

On June 30th, 2020, Magento 1 – one of the web’s oldest and most successful eCommerce platforms – will reach its end of life (EOL). The company’s new platform, Magento 2, offers improved architecture, faster loading times, better interfaces, and much more. As a result, many Magento merchants have already switched off of the old […]

With each passing year, bad actors find newer and more creative ways to scam eCommerce stores, costing merchants and payment processors billions of dollars annually. With that in mind, it’s extremely important that online businesses take the necessary steps to minimize the chances of falling victim to online fraud, including all-too-common chargeback fraud. The following […]

Shopify is one of the world’s leading e-commerce platforms used by thousands of online retailers, sellers and commerce websites. It’s one of the first recommended platforms for start-ups and it can be integrated into any chosen website: These are all some of the reasons why it’s become one of the top options for selling and […]

Cart abandonment is one of the biggest problems plaguing online merchants, and 88% of all consumers have abandoned a shopping cart without completing the transaction at some point. That makes minimizing cart abandonment a key goal for online merchants looking to maximize revenues and profitability. Here are ten of the best eCommerce tactics merchants can […]

Shopify is a great platform, and its ease of use has resulted in skyrocketing popularity over the last few years. But as an all-in-one solution, Shopify also comes with some major downsides – namely the costs. As with all third-party payment processors, the fees charged by Shopify on transactions are higher than the fees charged […]

Every marketing strategy your business employs requires insight and data analysis. It’s hard to understand what drives consumer behavior without knowing the consumers. If you can’t track spending and customer behavior, then you have to wait and hope for sales instead of driving sales. But if your company offers consumable products and services that are […]

Gift cards have only been around about 20 years. Before that, is was paper gift certificates and not many of them, as the giver preferred a more “personal touch,” meaning that actually going to the store and purchasing the gift was not only more labor-intensive but more “thoughtful.” As more establishments began offering gift cards, […]

With the Internet came the ability to shop without setting foot into a retail store. Now with high-speed internet, customers can shop on-the-go using their smartphones and tablets, and this is choking sales for brick and mortar retail stores. The last few years have witnessed the stubborn stagnation of retail sales while e-commerce sales are soaring. […]