Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: B2B

B2B payments are a special subset of payment processing that share certain similarities with consumer payments but also have some key differences, namely in the types of technology used to process them. B2B merchant account services are designed to ensure merchants have the reporting and security technology they need to meet the higher standards required […]

Selling to businesses (or governments) is a different proposition than selling to consumers because the value of the average sale is so much higher — often in the tens of thousands and potentially ranging up into the millions. In the B2B world, security is at an even higher premium than normal, and cost management is […]

When businesses buy things from each other, how do they do it? While extremely large capital purchases are sometimes made with bank transfers, you might be surprised at just how often even large business expenses are paid for with credit cards. However, accepting B2B credit card payments on major sales is generally not the same […]