Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: EMV compliant
EMV Cards and Your Restaurant: What You Need to Know
A credit card is a credit card, and a payment terminal is a payment terminal, right? 😉 Many merchants and restauranteurs would agree with that statement, but they’d also be very wrong. As a result, a huge number of restaurants don’t have the hardware they need to process EMV cards – the current standard in […]
Understanding EMV Payment Card Technology
Updating payment equipment by companies to chip cards with embedded microchips has added a level of security to businesses and their customers. Fraudulent transaction risk has significantly reduced due to chip card technology. Implementing point-to-point encryption reduces payment card fraud from counterfeit cards. The liability shift from financial institutions favors applying EMV technology to great […]