Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: fraud prevention

Merchants can fight chargebacks and, while many don’t, all should whenever possible because chargebacks matter. Chargebacks cost merchants money in the form of lost revenues and, in many cases, lost inventory. They also raise red flags when they start to rack up, causing potential strains in relationships with payment processors and the major card companies […]

The Payment Card Industry Data Security Standard, or PCI-DSS, is a security standard that must be met by all companies that handle, store, or transmit credit card data from the major card brands. It exists to protect consumers and minimize the potential damage associated with payment-related data breaches. PCI compliance refers to a company’s ongoing […]

The coronavirus pandemic that rocked the world in 2020 saw people flock to the web for everything from entertainment to education to work to shopping, and beyond. But with that surge in web traffic came a surge in cyberattacks and ecommerce fraud. With payment fraud losses already set to reach $6.4 billion in 2021 prior […]

Fraud is expensive. Not only does it have the potential to rob your ecommerce store of revenue and inventory, but, if left unchecked, it can also put you in the doghouse with card issuers and payment processors, driving up your fees as well. That makes combating fraud an important part of your online business strategy. […]

Merchant services providers have a huge role to play in the success of all companies accepting electronic payments, both online and in-store. But, whether you choose to partner with a third-party processor like PayPal or to open up your own personal merchant account through a company like BAMS, it’s important that you understand exactly what […]

In part one of this two-part series, we looked at some of the technology-based solutions merchants have available to them to catch fraud early on and stop it before it can result in chargebacks and lost revenues. In part two, we’ll look at the other side of the coin – legitimate chargebacks filed by customers […]

A seller receives an order and delivers on their end of the bargain flawlessly, only to later find that the money they earned has been clawed back due to a chargeback. This is an all too common scenario, especially in commerce online where purchases are made without any physical, real-world interaction between customer and merchant. […]

Part of establishing PCI compliance and maintaining it year in and year out is filling out an annual PCI self-assessment questionnaire (SAQ). These questionnaires are designed to accomplish two goals: to help businesses identify weaknesses that need to be dealt with and to help prove to institutions that a company is compliant. But not all […]

E-commerce transactions are all about trust. Customers need to feel 100% confident that their personal information and payment details are stored and transmitted with total security, or they simply won’t make a purchase. When breaches do happen, the damage – both financially and psychologically – can be immense, and as a result, businesses simply can’t […]

The average person doesn’t consider the VISA or Mastercard in their pocket to be any different from a company or government credit card – aside from the limit, of course. But there are actually significant differences in how corporate and government cards are used and processed. Those differences mean that not all merchants can accept […]

Updating payment equipment by companies to chip cards with embedded microchips has added a level of security to businesses and their customers. Fraudulent transaction risk has significantly reduced due to chip card technology. Implementing point-to-point encryption reduces payment card fraud from counterfeit cards. The liability shift from financial institutions favors applying EMV technology to great […]

Chargeback prevention is one of the foremost concerns of online merchants. It’s always galling to have to send money in the wrong direction, and it’s even worse when the reason for it is outright fraud. With fraud, you’re not only out a sale but often, you lose your merchandise as well. Fortunately, there are ways to […]