Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: Merchant Fees

Toast POS is one of the most popular point-of-sale systems in the restaurant industry. It’s known for feature-rich and easy-to-use software and a wide variety of hardware options. But while Toast POS is both highly capable and user-friendly, it does have some notable drawbacks, including the cost of payment processing and dependence on proprietary hardware. […]

Choosing a new payment processor is an important task, as payments are at the core of all businesses. But with so many options on the market, it can be hard for merchants to know how to differentiate one processor from another. When requesting a merchant services quote, many business owners will focus on price and […]

An ecommerce merchant is a business that sells online and utilizes payment processing services to collect card payments. In a terminology-heavy industry like payment processing, it can be easy for confusion to arise about what certain terms mean and don’t mean. “Merchant” is one of those terms, and many people incorrectly assume that all businesses […]

Fees matter. In the earliest days of your business, when you were doing low sales volume, and your top priority was just getting to the customer any way you could, you may have put transaction fees low on your list of priorities. After all, what’s a percent here or ten or twenty cents there? But […]

Contactless payment has become a hot topic in the wake of the global pandemic. Across the United States and around the globe, merchants who have previously relied on cash-heavy sales and traditional card payments are now faced with the pressing need to upgrade their systems and bring their transaction processing into the 21st century. But […]

The world is digital, and whether it’s an in-store purchase or an online order, consumers expect to be able to pay quickly and easily, and that means cards. Cash is almost obsolete at this point, meaning more and more merchants are looking for new ways to accept electronic payments with the lowest possible cost and […]

In 2017, a class-action lawsuit was brought against Worldpay Inc. alleging that 200,000 merchants were overcharged with unexpected markups and additional fees. Worldpay settled that lawsuit for $52 million, but it’s recently come to light that, despite the settlement, Worldpay may not have changed the practices that led to that legal trouble in the first […]

A merchant’s profitability is determined largely by the costs of doing business, and one of the most common costs merchants in the digital age run into is the fees associated with processing card payments. Many merchants just assume that all payment processors and all fee structures are alike, but that couldn’t be more untrue. Merchant […]

Credit card transaction processing fees seem simple on the surface, but the overall fees are actually made up of many smaller fees, sometimes numbering in the dozens. In the interest of transparency and regulatory compliance, payment processors break down all of those fees on their merchants’ monthly statements. That’s good for both the processor and […]