Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: Square
A touch screen point-of-sale (POS) system is like a typical POS system, but the software operates on handheld devices and tablets, rather than traditional POS hardware. Touch screen POS systems are web-based and can synchronize in real time to a variety of other software solutions, enabling merchants to monitor their businesses from anywhere in the […]
Square is one of the world’s most popular payment processors, offering simple payment solutions and equally simple hardware to businesses looking to take electronic payments both online and in-store. One of Square’s most notable features has long been its pricing structure; a straight 2.75% with no additional flat fee tacked on to each transaction. But […]
Square is almost synonymous with phone-based mobile payment processing, but Clover – a company owned by processing giant First Data – has been carving out their own chunk of the market and making a name for themselves with availability in retail settings like Sam’s Club. Each company offers a small card reader designed to integrate […]
What makes a reasonable transaction fee? Amazingly enough, a lot of merchants never ask themselves that question, and failing to think about fees almost guarantees overpaying them. Flat fees, like the kind charged by PayPal and Stripe, are probably among the most common out there. They’re straightforward and easy to grasp, and as a result, […]
Ever since the introduction of the original Square Reader – the small, white plastic magstripe reader that plugs right into the headphone jack of a smartphone – Square has been a widely recognized brand name among small businesses and entrepreneurs. There is no question the Square Reader was revolutionary for pop-up shops, mobile businesses, and […]
The thrid-party electronic payments industry is a hotly contested marketplace, with a wide array of different payment solutions for merchants to choose from. Unfortunately, sometimes that level of choice can lead to indecision. It isn’t uncommon for merchants to respond by signing up for the providers that they’re most familiar with. Sometimes that might mean […]