Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: online retail
With each passing year, bad actors find newer and more creative ways to scam eCommerce stores, costing merchants and payment processors billions of dollars annually. With that in mind, it’s extremely important that online businesses take the necessary steps to minimize the chances of falling victim to online fraud, including all-too-common chargeback fraud. The following […]
Providing shoppers with a smooth POS, easy checkout experience is key to generating return business and a loyal customer base. There are few things that can frustrate a customer more than waiting in a long line once they’ve made their buying decision or running into trouble with systems at the cash. That’s why it’s so […]
Gift cards have only been around about 20 years. Before that, is was paper gift certificates and not many of them, as the giver preferred a more “personal touch,” meaning that actually going to the store and purchasing the gift was not only more labor-intensive but more “thoughtful.” As more establishments began offering gift cards, […]
When e-commerce processing first came into existence, analysts predicted that it could become a multimillion-dollar industry. Now, it’s clear that what once seemed lofty was actually understated. Billions of dollars change hands online, and the vast majority does so via credit card transactions. This makes e-commerce processing more important than ever.