Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: ecommerce processing
Payment gateways are software tools that enable transaction processing by acting as the bridge between the end customer and a merchant’s payment processor. Every transaction – both online and off – goes through some type of payment gateway. In ecommerce, payment gateways provide everything from payment data encryption to two-way communication to fraud protection and […]
Payment processing is a complex industry with a lot of moving parts, a lot of tech, and a lot of security rules. But, for the end merchant, all that complexity represents a needless source of headaches and potential business interruptions. The best payment processors offer simple merchant services that allow businesses to focus solely on […]
Next day funding is a payment processing feature that allows merchants to get their payouts in a single business day, without the need to wait on standard holds. It’s one of the most important features merchants can weigh when selecting the right payment processing partner. Not all merchant services companies offer next day funding, and […]
Retail ecommerce is already worth over 431 billion dollars in the United States alone and is set to exceed $563 billion by 2025. Simply put, your customers are already online. If you’re still weighing the pros and cons of selling on the web, now is the time to take the plunge. Expanding your sales to […]
When Adobe announced their acquisition of Magneto in 2018, it was clear the software giant was making a play at becoming the top dog in ecommerce. Now, the final stage of the rollout of the merged product is underway, and Magneto is set to undergo some significant changes, including a fresh rebrand, a permanent move […]
When many people hear the term merchant services, they automatically think “transaction processing.” And, while that is a huge part of what payment processors do and certainly worth discussing, it isn’t the only thing processors offer businesses. Many merchant services providers today actually offer their clients end-to-end payment solutions that allow merchants to get everything […]
Digital transactions — credit cards, online payment gateways, Apple Pay — have already supplanted cash as our preferred payment method, with cash falling even further out of favor in the wake of the global pandemic. Yet, despite growing consumer demand for a wider and wider array of electronic payment options, there are still merchants all […]
Payment processing is at the heart of every swipe, tap, or entry of a credit or debit payment, making it a crucial service that all merchants depend on. If you’re like most merchants, low fees and value-added services might be the first thing that comes to mind when evaluating potential processing partners, but there’s a […]
Your ecommerce merchant services provider is one of the easiest factors to overlook when it comes to the success or failure of your ecommerce business. It can be easy to assume that all merchant services providers are the same, but that couldn’t be further from the truth. The processing partner you choose will impact everything […]
Web Traffic is like the fuel that keeps the engine of eCommerce running. Keep the tank topped up, and your store will roar along happily – let things get dry, and you might find yourself coasting to a stop. But unlike gasoline, it’s entirely possible to obtain web traffic completely free – and with a […]
With each passing year, bad actors find newer and more creative ways to scam eCommerce stores, costing merchants and payment processors billions of dollars annually. With that in mind, it’s extremely important that online businesses take the necessary steps to minimize the chances of falling victim to online fraud, including all-too-common chargeback fraud. The following […]
In June of 2018, Adobe completed its acquisition of Magento, one of the world’s leading eCommerce platforms. With the acquisition, Magento Commerce Cloud was added to the Adobe Experience Cloud, giving Adobe full end-to-end coverage of every aspect of online store creation and management, from web design to graphic design, content creation, sales, order management, […]
In 2018, almost 5,900 brick and mortar retail locations closed. 2019 has seen another 6,000 go the way of the dodo, and by 2026, as many as 75,000 stores will shut their doors permanently. The reality is, brick and mortar stores are expensive – far more expensive than their web-based eCommerce counterparts. As a result, […]
BigCommerce is one of the leading eCommerce platforms currently on the market, serving some of the biggest brands in industries ranging from automotive to apparel. One of the biggest drivers in the platform’s popularity is its ability to serve as a completely standalone solution, including a built-in site builder, and a fully stocked app store […]
E-commerce transactions are all about trust. Customers need to feel 100% confident that their personal information and payment details are stored and transmitted with total security, or they simply won’t make a purchase. When breaches do happen, the damage – both financially and psychologically – can be immense, and as a result, businesses simply can’t […]
Cart abandonment is one of the biggest problems plaguing online merchants, and 88% of all consumers have abandoned a shopping cart without completing the transaction at some point. That makes minimizing cart abandonment a key goal for online merchants looking to maximize revenues and profitability. Here are ten of the best eCommerce tactics merchants can […]
Brick and Mortar stores are taking a hit all because of e-commerce. Just look at Toys “R” Us and Babies “R” Us. These two were giants in their respective fields for over 60 years. Kmart which began in 1899 has liquidated and closed as well.
If you sell products from a physical store, you might be missing out on an entire other sales channel: the internet. Today’s customers expect even physical stores to be able to offer certain e-commerce features from their sites, and if these aren’t available, the stores seem behind on the times. Here are a few essentials […]