Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: Apple Pay

Apple Cash is a new digital payment product designed to make it even easier for Apple device users to send, receive, and manage their money. It works in conjunction with Apple Pay and the Messages App, providing users with a complete, one-stop payment solution. Apple Cash creates a virtual debit card in the user’s digital […]

The past few years have seen a sea of change in the payments industry and the role that EMV payment cards play in the lives of consumers. Worldwide health measures have changed the way we pay in-person, and, today, cash is no longer king – so much so that many consumers no longer carry any […]

Apple is arguably the biggest name in consumer tech, and with so many people around the world using their devices, the advent of digital wallets made it clear they’d be a dominant player in payments as well. The success of Apple’s digital wallet, Apple Pay, proved that its users were ready for Apple-branded mobile digital […]

Having a payment gateway that accepts credit cards on-site is important for most modern businesses, and it’s an absolute must for retail businesses, where cash-only sales are all but extinct. But how do you go about getting a credit card reader? The good news is that getting set up with a reader isn’t that hard, […]

Apple Pay and other digital wallets, like Google Pay and Samsung Pay, are mobile payment technologies that allow users to pay for things with a simple tap of their phone or the click of a single button online. They offer speed, convenience, and, thanks to built-in biometric ID, heightened security. It comes as no surprise […]

Apple Pay is a popular service for contactless payments, and becoming compatible with its system can enhance your business in several ways. If you’re a merchant that has never heard of Apple Pay or you’re simply on the fence about taking that step, it’s important to take a look at the benefits of Apple Pay. […]

Digital transactions — credit cards, online payment gateways, Apple Pay — have already supplanted cash as our preferred payment method, with cash falling even further out of favor in the wake of the global pandemic. Yet, despite growing consumer demand for a wider and wider array of electronic payment options, there are still merchants all […]

Mobile merchant account services enable merchants to free payments from the front checkout and start taking them on the move, where and when they’re needed. Systems include wifi-based handheld payment terminals paired with point-of-sale systems, card readers that can be plugged into any smartphone or tablet, and digital wallets like Apple Pay that turn the […]

Between an ecommerce merchant’s checkout screen and their bank account, there are many moving parts involved in processing a single credit card payment. It’s complex, and each step adds value and helps maintain the ecosystem that enables near-instantaneous payments both online and in-store. But while most merchants know that they need assistance to process credit […]

When customers make card payments, they enter their information online or tap in-store, and a second or two later are on their way. Very little thought goes into what’s happening behind the scenes to make that near-instantaneous process possible, but there are actually a lot of moving parts involved, one of which is the merchant’s […]

Mobile commerce is a subsector of ecommerce and describes all purchases made on a mobile device, like a smartphone or tablet. With smartphones an integral part of daily life and rarely more than an arm’s length away, mobile commerce has become a huge driver of overall online shopping and mobile sales in the U.S. alone […]

Mobile commerce – or m-commerce for short – is a term that has been popping up more and more in the wider conversation around payments. While everyone is familiar with e-commerce, the term m-commerce leaves a lot of people, even within the industry, scratching their heads. So, just what is mobile commerce, why is it […]

Apple Pay is the native digital wallet that ships installed on all new Apple devices, and it is quickly becoming one of the most important payment methods in the online shopping space. Connecting with today’s online consumer is all about the experience. A clunky, difficult shopping experience will result in high bounce rates and lost […]

Digital wallets are becoming one of the fastest-growing payment solutions among mobile device users, and, as of today, Apple Pay is the unquestionable king of them all. Apple also offers another digital payment service called Apple Cash. While the two are related, they aren’t the same, and this has caused some confusion among consumers and […]

Apple Pay is Apple’s proprietary digital wallet payment system, which utilizes the Apple Wallet installed stock on all iPhones, iPads, and all MacBooks with built-in touch ID. Digital wallets like Apple Pay allow users to load all of their payment cards (and even some loyalty cards) into their devices in digital format, eliminating the need […]

Digital wallets are new payment solutions offered by a wide variety of operating system and device manufacturers that allow users to store an entire wallet’s worth of cards in digital format on their smartphones, tablets, and even watches. Apple Pay is the digital wallet that comes stock on all iPhones and all new MacBooks, making […]

Mobile devices have become an ingrained and integral part of our daily lives. Today, over 80% of adults in the United States own a smartphone, and roughly half own a tablet. More than just communication tools, those mobile devices exist to entertain us and make our lives easier, and, unsurprisingly, they’ve become a go-to tool […]

Apple Pay is Apple’s proprietary electronic payment solution, working hand-in-hand with Apple Wallet, the company’s card storage platform. Its userbase is growing extremely rapidly, and the system is well on its way to handling one out of every ten card payments by 2025. To use Apple Pay, users program their debit and credit card information […]