Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Tag: credit card security
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The 5 BigCommerce Apps Your Store Needs Today
Card dipping is not a term most people are familiar with, but if you’ve ever inserted your credit or debit card into a payment terminal or ATM, you’ve dipped! Dipping stands in contrast to swiping – the most traditional way to use a payment card – and tapping, the newest and arguably most popular way […]
Part of establishing PCI compliance and maintaining it year in and year out is filling out an annual PCI self-assessment questionnaire (SAQ). These questionnaires are designed to accomplish two goals: to help businesses identify weaknesses that need to be dealt with and to help prove to institutions that a company is compliant. But not all […]
Whenever a user dispute a credit card charge they find in their credit card history, one of the provider’s first steps is to demand that the retailer returns the value of the charge – this means chargebacks. They protect consumers from fraudulent charges, but they can also be extremely costly to the merchant.
We all know that the chip, or EMV, POS is becoming the new standard for card-reading technology. But what is the difference between the original magnetic stripe and the new EMV? And which one is better?
