Feeling the pinch of competition? Desiring to elevate your sales? Ecommerce retargeting is the silver bullet you’re looking for. This robust marketing approach leverages technology to cater ads to individuals who’ve previously engaged with your brand online or visited your ecommerce store. By embracing this strategy, you will replace one-size-fits-all ads with personalized product suggestions […]
Category: Online Payments
Marketing strategies rely on having information. You need to know as much about your prospective customers as possible so you can reach out to them effectively. A lot of that information comes from your website traffic. What your visitors do, how they interact with the site, and what items they buy form a large part […]
Want to increase sales? Use the following sales tips to sell more products, boost your revenue, make your business grow and increase your ROI:
Loyalty cards are becoming a staple of the modern shopping experience. That means companies that don’t include loyalty programs, discount cards, and other incentives for recurring shopping trips are likely to miss out on return customers. Many companies are starting to centralize their loyalty programs in an app, but that doesn’t mean they’re getting rid […]
Every marketing strategy your business employs requires insight and data analysis. It’s hard to understand what drives consumer behavior without knowing the consumers. If you can’t track spending and customer behavior, then you have to wait and hope for sales instead of driving sales. But if your company offers consumable products and services that are […]
Brick and Mortar stores are taking a hit all because of e-commerce. Just look at Toys “R” Us and Babies “R” Us. These two were giants in their respective fields for over 60 years. Kmart which began in 1899 has liquidated and closed as well.
Gift cards have only been around about 20 years. Before that, is was paper gift certificates and not many of them, as the giver preferred a more “personal touch,” meaning that actually going to the store and purchasing the gift was not only more labor-intensive but more “thoughtful.” As more establishments began offering gift cards, […]
Many new merchants sign up with PayPal or Stripe to accept payments but often find that they have high cart abandonment and generally lackluster sales. In many cases, it’s not the product or the newness of the merchant that’s the problem – it’s the lack of a “real” shopping cart. Eliminating this issue is as […]
If you sell products from a physical store, you might be missing out on an entire other sales channel: the internet. Today’s customers expect even physical stores to be able to offer certain e-commerce features from their sites, and if these aren’t available, the stores seem behind on the times. Here are a few essentials […]
A very common question we encounter, especially from new online business owners, is when should they switch from accepting payment through PayPal to accepting payment directly on their site through a BAMS merchant account? We’ve got five signs that it’s time for you to make the switch.
With so much of the business world moving to the web, having secure and functional methods of processing payments has become a top priority. This space has typically been dominated by Paypal and Stripe but many alternatives have sprouted up. Each has its own set of benefits and shortcomings but some may be a better […]
Companies are constantly looking for ways to increase morale among their employees. Whether it’s recognizing hard work, a Christmas or birthday present or simply saying “Thank you!” for sticking with the company. The giver wants a unique way that will be appreciated and remembered. That’s where original gift cards come in.
When e-commerce processing first came into existence, analysts predicted that it could become a multimillion-dollar industry. Now, it’s clear that what once seemed lofty was actually understated. Billions of dollars change hands online, and the vast majority does so via credit card transactions. This makes e-commerce processing more important than ever.
There hasn’t been a more successful change in technology than in the way we make and accept payments. Since the automation of payments from our usual brick and mortar local banks and cash registers to mobile payments and credit card payments, various industries have since moved with the change and seen significant ease of doing […]
With the Internet came the ability to shop without setting foot into a retail store. Now with high-speed internet, customers can shop on-the-go using their smartphones and tablets, and this is choking sales for brick and mortar retail stores. The last few years have witnessed the stubborn stagnation of retail sales while e-commerce sales are soaring. […]
In order to accept online payments, a business has to have a special gateway to connect to the processing system. One of the most-used and trouble-free solutions is to use Authorize.net, which is the leading online payment gateway provider. Authorize.net can also process transactions that are entered directly into its system, so it’s easy for you […]
If you have a business that sells a product or service and you don’t have an eCommerce processing site, you are leaving money on the table and growth to your competition. The advantages of having eCommerce stores are immediate and essential for a small or growing business. If you need more convincing, consider the following […]
We are living in the digital age where it is possible for almost every aspect of our lives to happen on a virtual platform. The business sector also caught on, and there was mass movement from brick and motor to the virtual selling and buying of services and goods. Electronic networks, especially the internet, are […]
From time to time, chargebacks are an unavoidable part of being a merchant; like returns and customer complaints. Chargebacks are much more costly to your business, however, and while you might not be able to avoid them completely, you should be taking steps to prevent as many as you possibly can.