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Loyalty cards are becoming a staple of the modern shopping experience. That means companies that don’t include loyalty programs, discount cards, and other incentives for recurring shopping trips are likely to miss out on return customers. Many companies are starting to centralize their loyalty programs in an app, but that doesn’t mean they’re getting rid […]

Every marketing strategy your business employs requires insight and data analysis. It’s hard to understand what drives consumer behavior without knowing the consumers. If you can’t track spending and customer behavior, then you have to wait and hope for sales instead of driving sales. But if your company offers consumable products and services that are […]

Brick and Mortar stores are taking a hit all because of e-commerce. Just look at Toys “R” Us and Babies “R” Us. These two were giants in their respective fields for over 60 years. Kmart which began in 1899 has liquidated and closed as well.

Gift cards have only been around about 20 years. Before that, is was paper gift certificates and not many of them, as the giver preferred a more “personal touch,” meaning that actually going to the store and purchasing the gift was not only more labor-intensive but more “thoughtful.” As more establishments began offering gift cards, […]

Many new merchants sign up with PayPal or Stripe to accept payments but often find that they have high cart abandonment and generally lackluster sales. In many cases, it’s not the product or the newness of the merchant that’s the problem – it’s the lack of a “real” shopping cart. Eliminating this issue is as […]

If you sell products from a physical store, you might be missing out on an entire other sales channel: the internet. Today’s customers expect even physical stores to be able to offer certain e-commerce features from their sites, and if these aren’t available, the stores seem behind on the times. Here are a few essentials […]

A very common question we encounter, especially from new online business owners, is when should they switch from accepting payment through PayPal to accepting payment directly on their site through a BAMS merchant account? We’ve got five signs that it’s time for you to make the switch.

With so much of the business world moving to the web, having secure and functional methods of processing payments has become a top priority. This space has typically been dominated by Paypal and Stripe but many alternatives have sprouted up. Each has its own set of benefits and shortcomings but some may be a better […]

New York City is one of the biggest cities in the world and is the home to many businesses of all sizes. For those that are based out of New York City, having access to a local merchant service provider would be very beneficial. There are several different benefits of hiring a New York City […]

Companies are constantly looking for ways to increase morale among their employees. Whether it’s recognizing hard work, a Christmas or birthday present or simply saying “Thank you!” for sticking with the company. The giver wants a unique way that will be appreciated and remembered. That’s where original gift cards come in.

Updating payment equipment by companies to chip cards with embedded microchips has added a level of security to businesses and their customers. Fraudulent transaction risk has significantly reduced due to chip card technology. Implementing point-to-point encryption reduces payment card fraud from counterfeit cards. The liability shift from financial institutions favors applying EMV technology to great […]

The one thing better than getting money is getting it faster. It used to be that with merchant accounts, getting your transaction money in the bank in 24 hours was considered fast. After all, there are still a few companies out there that take 3 days! Now, however, even 24 hours is slow. That’s because […]

Waiting for the next day, 24 to 48 hours for your merchant transactions to hit your bank account may not seem like a big deal when you first open a business. After all, a regular job would make you wait a week or two before you get paid. Soon, though, you will find that financial […]

One of the hardest decisions to make as a merchant is which payment processing services to use. Most have arcane fee structures that make it hard to tell exactly what you’ll pay. There’s the discount rate, the transaction fee, the statement fee, and more. Even worse, some of the fee names are the opposite of […]

When e-commerce processing first came into existence, analysts predicted that it could become a multimillion-dollar industry. Now, it’s clear that what once seemed lofty was actually understated. Billions of dollars change hands online, and the vast majority does so via credit card transactions. This makes e-commerce processing more important than ever.

Allowing customers to pay for a product or service using a credit card is a very important convenience that can directly result in higher sales. While there are clear advantages to allowing a consumer to use credit cards for payment, it can result in some drawbacks including the requirement to pay fees and delays in […]

There are many payment gateways in the market and more are coming up by the day. Some banks even have their own gateways. It can get confusing for small enterprises just starting out on which platform to choose that is appropriate for their online store or e-commerce business. One such advantageous payment gateway and the […]

Providing customers with the ability to pay for a product or service with a credit card is an incredible service that could result in far greater revenues for the business. However, when you sell a product with a credit card, you often are not able to receive your actual payment for up to 72 hours […]